US Postal Service: How NFC Makes Paper Mails Irresistible
Do you remember the times when most advertising mails were sent out in paper form? Combined with innovative technologies such as NFC, paper mailings could now experience a renaissance. Check how US Postal Service takes traditional mails to the next level.
New Low-Cost Inlay Could Make NFC a Mass-Marketing Tool
CIRCUS NFC inlays offer small size and high performance for applications such as stickers, flyers, key fobs, playing cards and item-level tagging, without the graphic design constraints of barcodes or QR codes. When small size and high performance are critical, Smartrac CIRCUS NFC round-form inlays & tags offer some of the neatest and most cost-effective solutions to applications such as tagging smart advertising media, small stickers, key fobs and individual, small form-factor items.
First NFC-enabled Print Ad in German Mass Media
Without doubt, mass media is permanently looking forward to develop new and innovative opportunities to attract their readership. Now, the popular German magazine Spiegel Wissen took a further step by initiating Germany’s first mass-produced NFC-enabled print ad. To secure the success of this pioneering activity, the advertiser and publisher teamed up with the Smart Media Alliance, and with Smartrac supplying the NFC tags.
NFC Transforming Any Space into a New Marketplace in Japan
Aquabit Spirals, a Tokyo-based startup company, is exclusively using Smartrac NFC tags to take offline products online, without the need for apps or online searching.
In Frankfurt, Public Transportation Information Goes on the Move with RFID
RFID-enabled smart posters join Frankfurt’s railway and tram users on their journey -- providing them with real-time insights they can use to plan their travel.
NFC at the Museum of London
Museum of London utilized NFC technology to engage and excite museum visitors in a new and interactive way.