About SMARTRAC
About SMARTRAC
Innovative Material and Design Enable Flexible On-Metal NFC Tags

Innovative Material and Design Enable Flexible On-Metal NFC Tags

NFC inlays and tags can now be used in many more industrial and commercial scenarios, following an innovative development from SMARTRAC.
SMARTRAC Helps Creating Superior Experiences for adidas SPEEDFACTORY

SMARTRAC Helps Creating Superior Experiences for adidas SPEEDFACTORY

SMARTRAC has teamed up with adidas to offer personalized products with embedded NFC tags, which are tickets to superior consumer experiences.
Implementing the Internet of your Things

Implementing the Internet of your Things

To make the vision of smart products real for your consumers, you just need to take three easy steps. Read the 'Internet of your things" guide, our latest e-book and find out how to start delivering great consumer experiences.

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Newsletter Subscription

NFC: Customer experience innovation – where it matters most.

Turn your products into platforms for customer experience innovation with SMARTRAC’s NFC transponders and IoT solutions. This is how you deliver incredible interactions in the real world – at digital scale.

News Blog

RFIDJL Web 02

Smartrac at RFID Journal Live! 2019

At the upcoming RFID Journal Live! trade show in Phoenix, Arizona, April 2-4, 2019, Smartrac Technology Group is showcasing its latest innovations in RFID products and solutions. At booth no. 315, the RFID and IoT pacesetter will present high-performance RAIN RFID (UHF) and NFC (HF) inlays and tags, brand protection technologies and solutions, and most recent outcomes of its Green Tag program. 

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Overview...

4E antenna logo 02

Smartrac and 4E Antenna Enter Technology Partnership to Strengthen Sustainability and Advance the ‘Green Tag’ Program

Smartrac Technology Group, a global market leader in RFID products and IoT solutions, and 4E Antenna AB, a Walki Group associated company and leading producer of paper-based antennas and circuits, today announced their technology partnership to further strengthen true sustainability in RFID products and applications.

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Overview...

Future of Retail 01

Future of Retail

What’s the future of retail? 
Explore latest business trends in a recent report, published in The Times, and learn how NFC and RFID tags make retail and brands smart and add value for customers.

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Overview...

Events

RAIN RFID Alliance Europe 2019
11-12 June 2019
11
June
2019
12
June
2019

RAIN RFID Alliance Europe 2019
Florence, Italy

Join us at the RAIN RFID Alliance Meeting hosted by Temera in Florence, Tuscany on June 11 (member only day) and June 12 open sessions welcome to all attendees. RAIN RFID is a global alliance promoting the universal adoption of UHF RFID technology in a way similar to other wireless technology organizations including NFC Forum, WiFi Alliance and Bluetooth SIG.

 

Overview...
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GS1 Connect
18-21 June 2019
18
June
2019
21
June
2019

GS1 Connect
Denver, United States

An annual event hosted by GS1 US for the purpose of bringing trading partners together to network and learn about the value of using standards-based business processes and best practices for optimum efficiencies in managing the supply and demand sides of their value chain.

Overview...
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RFID Journal Live! Retail @ RetailX
25-27 June 2019
25
June
2019
27
June
2019

RFID Journal Live! Retail @ RetailX
Chicago, USA

For the first time ever, three industry leading events are collocating under the name RetailX: GlobalShop, IRCE & RFID Journal LIVE! Retail. The three shows will retain their separate identities while coexisting with one another to provide you a competitive edge in this evolving retail world!

 

Overview...
Read more...
RAIN RFID Alliance Europe 2019
11-12 June 2019
11
June
2019
12
June
2019

RAIN RFID Alliance Europe 2019
Florence, Italy

Join us at the RAIN RFID Alliance Meeting hosted by Temera in Florence, Tuscany on June 11 (member only day) and June 12 open sessions welcome to all attendees. RAIN RFID is a global alliance promoting the universal adoption of UHF RFID technology in a way similar to other wireless technology organizations including NFC Forum, WiFi Alliance and Bluetooth SIG.

 

Overview...
Read more...
GS1 Connect
18-21 June 2019
18
June
2019
21
June
2019

GS1 Connect
Denver, United States

An annual event hosted by GS1 US for the purpose of bringing trading partners together to network and learn about the value of using standards-based business processes and best practices for optimum efficiencies in managing the supply and demand sides of their value chain.

Overview...
Read more...
RFID Journal Live! Retail @ RetailX
25-27 June 2019
25
June
2019
27
June
2019

RFID Journal Live! Retail @ RetailX
Chicago, USA

For the first time ever, three industry leading events are collocating under the name RetailX: GlobalShop, IRCE & RFID Journal LIVE! Retail. The three shows will retain their separate identities while coexisting with one another to provide you a competitive edge in this evolving retail world!

 

Overview...
Read more...
RAIN RFID Alliance Europe 2019
11-12 June 2019
11
June
2019
12
June
2019

RAIN RFID Alliance Europe 2019
Florence, Italy

Join us at the RAIN RFID Alliance Meeting hosted by Temera in Florence, Tuscany on June 11 (member only day) and June 12 open sessions welcome to all attendees. RAIN RFID is a global alliance promoting the universal adoption of UHF RFID technology in a way similar to other wireless technology organizations including NFC Forum, WiFi Alliance and Bluetooth SIG.

 

Overview...
Read more...
GS1 Connect
18-21 June 2019
18
June
2019
21
June
2019

GS1 Connect
Denver, United States

An annual event hosted by GS1 US for the purpose of bringing trading partners together to network and learn about the value of using standards-based business processes and best practices for optimum efficiencies in managing the supply and demand sides of their value chain.

Overview...
Read more...
RFID Journal Live! Retail @ RetailX
25-27 June 2019
25
June
2019
27
June
2019

RFID Journal Live! Retail @ RetailX
Chicago, USA

For the first time ever, three industry leading events are collocating under the name RetailX: GlobalShop, IRCE & RFID Journal LIVE! Retail. The three shows will retain their separate identities while coexisting with one another to provide you a competitive edge in this evolving retail world!

 

Overview...
Read more...
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