About SMARTRAC
About SMARTRAC
Innovative Material and Design Enable Flexible On-Metal NFC Tags

Innovative Material and Design Enable Flexible On-Metal NFC Tags

NFC inlays and tags can now be used in many more industrial and commercial scenarios, following an innovative development from SMARTRAC.
SMARTRAC Helps Creating Superior Experiences for adidas SPEEDFACTORY

SMARTRAC Helps Creating Superior Experiences for adidas SPEEDFACTORY

SMARTRAC has teamed up with adidas to offer personalized products with embedded NFC tags, which are tickets to superior consumer experiences.
Implementing the Internet of your Things

Implementing the Internet of your Things

To make the vision of smart products real for your consumers, you just need to take three easy steps. Read the 'Internet of your things" guide, our latest e-book and find out how to start delivering great consumer experiences.

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Newsletter Subscription

NFC: Customer experience innovation – where it matters most.

Turn your products into platforms for customer experience innovation with SMARTRAC’s NFC transponders and IoT solutions. This is how you deliver incredible interactions in the real world – at digital scale.

News Blog

Irvine-Office-Smartrac 19

Smartrac to Expand its US Presence with New West Coast Office in Irvine, CA

Smartrac Technology Group today announced the opening of its new office in Irvine, California. Further strengthening its US presence and global reach, the RFID and IoT pacesetter will lead its global Sales Organization, Product Management and Product Marketing functions from the new Southern California site, located at 9008 Research Dr., Irvine, California 92618.

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Overview...

Midas FlagTag-064 low resol 30

Smartrac Introduces Midas FlagTag® with NXP’s UCODE® 7xm IC, Aiming at Automotive and Industrial Applications

Building on the success of its innovative Midas FlagTag® for items with metallic, plastic and cardboard surfaces, Smartrac has announced a Midas FlagTag, now also featuring NXP’s UCODE® 7xm IC. Leveraging the IC’s specific capabilities, Midas FlagTag UCODE 7xm is particularly suitable for applications like asset tracking, inventory management or process optimization in the automotive industry as well as other industrial environments

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Overview...

Smartrac WINGS tag 29

Smartrac Launches ‘Wings’ – The New RAIN RFID Inlay for Luggage Tagging and Supply Chain Applications – IATA Compliant and Auburn University Approved

Smartrac Technology Group has announced its innovative and high-performance Wings tag. Characterized by a long-read distance of up to 18 meters and compact footprint, and equipped with NXP’s UCODE® 8 IC, the new RAIN RFID tag is specifically designed and developed for luggage tagging and well suited to a wide range of apparel and supply-chain management applications.

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Overview...

Events

NRF Retail’s BIG Show 2019
13-15 January 2019
13
Jan
2019
15
Jan
2019

NRF Retail’s BIG Show 2019
New York, USA, Booth# 2065

Retail’s Big Show is the world's most important retail conference, bringing together the largest gathering of industry executives from across the globe. Attendees learn the latest retail trends and get an unparalleled view into how retail brands of all sizes are transforming themselves for the digital age. The event offers unique networking opportunities and a glimpse of the latest technologies and solutions for retailers.

 

Overview...
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LogiMAT 2019
19-21 February 2019
19
Feb
2019
21
Feb
2019

LogiMAT 2019
Stuttgart, Germany

LogiMAT, the International Trade Fair for Intralogistics Solutions and Process Management, sets new standards as the biggest annual intralogistics exhibition in Europe. Between 19 and 21 February 2019 international exhibitors and decision-makers from industry, trade and the service sector will be coming together at the new exhibition center at Stuttgart Airport to find new business partners. The focus will be on innovative products, solutions and systems for procurement, warehouse, production and distribution logistics.

 

Overview...
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RFID Journal Live!
2-4 April 2019
2
Apr
2019
4
Apr
2019

RFID Journal Live!
Phoenix, USA

RFID Journal LIVE! is the world's largest and most important event focused on radio frequency identification and related technologies. Innovative new products are introduced at LIVE! each year, so you will be among the first to see the newest RFID products.

 

Overview...
Read more...
NRF Retail’s BIG Show 2019
13-15 January 2019
13
Jan
2019
15
Jan
2019

NRF Retail’s BIG Show 2019
New York, USA, Booth# 2065

Retail’s Big Show is the world's most important retail conference, bringing together the largest gathering of industry executives from across the globe. Attendees learn the latest retail trends and get an unparalleled view into how retail brands of all sizes are transforming themselves for the digital age. The event offers unique networking opportunities and a glimpse of the latest technologies and solutions for retailers.

 

Overview...
Read more...
LogiMAT 2019
19-21 February 2019
19
Feb
2019
21
Feb
2019

LogiMAT 2019
Stuttgart, Germany

LogiMAT, the International Trade Fair for Intralogistics Solutions and Process Management, sets new standards as the biggest annual intralogistics exhibition in Europe. Between 19 and 21 February 2019 international exhibitors and decision-makers from industry, trade and the service sector will be coming together at the new exhibition center at Stuttgart Airport to find new business partners. The focus will be on innovative products, solutions and systems for procurement, warehouse, production and distribution logistics.

 

Overview...
Read more...
RFID Journal Live!
2-4 April 2019
2
Apr
2019
4
Apr
2019

RFID Journal Live!
Phoenix, USA

RFID Journal LIVE! is the world's largest and most important event focused on radio frequency identification and related technologies. Innovative new products are introduced at LIVE! each year, so you will be among the first to see the newest RFID products.

 

Overview...
Read more...
NRF Retail’s BIG Show 2019
13-15 January 2019
13
Jan
2019
15
Jan
2019

NRF Retail’s BIG Show 2019
New York, USA, Booth# 2065

Retail’s Big Show is the world's most important retail conference, bringing together the largest gathering of industry executives from across the globe. Attendees learn the latest retail trends and get an unparalleled view into how retail brands of all sizes are transforming themselves for the digital age. The event offers unique networking opportunities and a glimpse of the latest technologies and solutions for retailers.

 

Overview...
Read more...
LogiMAT 2019
19-21 February 2019
19
Feb
2019
21
Feb
2019

LogiMAT 2019
Stuttgart, Germany

LogiMAT, the International Trade Fair for Intralogistics Solutions and Process Management, sets new standards as the biggest annual intralogistics exhibition in Europe. Between 19 and 21 February 2019 international exhibitors and decision-makers from industry, trade and the service sector will be coming together at the new exhibition center at Stuttgart Airport to find new business partners. The focus will be on innovative products, solutions and systems for procurement, warehouse, production and distribution logistics.

 

Overview...
Read more...
RFID Journal Live!
2-4 April 2019
2
Apr
2019
4
Apr
2019

RFID Journal Live!
Phoenix, USA

RFID Journal LIVE! is the world's largest and most important event focused on radio frequency identification and related technologies. Innovative new products are introduced at LIVE! each year, so you will be among the first to see the newest RFID products.

 

Overview...
Read more...
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